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NEWLY DEVELOPED BELL PEPPER
입력 2020.01.20 (15:06) 수정 2020.01.20 (16:45) News Today
자동재생
동영상영역 시작
동영상영역 끝
[Anchor Lead]

Bell pepper farmers are faced with difficulties to distribute their products, with the domestic market reaching a saturation point. A young farmer in his 30s has developed a new variety of bell pepper and is working to find new markets at home and abroad. We have the details.

[Pkg]

A greenhouse as large as a soccer field... Bell peppers over ten times bigger than ordinary ones can be found here. This new variety is called banana pepper for its shape resembling the fruit. With a softer texture, banana bell pepper has a sugar content two or three brix level higher than that of most other varieties. A young man in his 30s who began smart farming seven year ago developed this new variety. He visited overseas farms to learn how to grow the new variety. He eventually succeeded in cultivating it last year after lots of trial and error. He aims to harvest 100 tons of the banana bell pepper this year.

[Soundbite] IM CHANG-KYU(BELL PEPPER FARMER) : "I tried this new bell pepper by chance and was impressed by how sweet it is. It's also seedless and more convenient to eat. I decided to begin farming it after concluding that it would be marketable and profitable."

The new bell pepper is nearly twice as expensive as the traditional variety. However, more domestic distribution channels are being developed for it. Recently, it has been exported to Japan.

[Soundbite] LEE KYU-JUN(COUNTY OFFICE OFFICIAL) : "The new bell pepper's market prospect is quite good. In order to improve its quality and increase production, the county office will work hard to establish its farming methods in an organized manner."

The banana pepper is expected to offer new opportunities to domestic bell pepper farmers struggling due to a saturated market.
  • NEWLY DEVELOPED BELL PEPPER
    • 입력 2020-01-20 15:01:21
    • 수정2020-01-20 16:45:53
    News Today
[Anchor Lead]

Bell pepper farmers are faced with difficulties to distribute their products, with the domestic market reaching a saturation point. A young farmer in his 30s has developed a new variety of bell pepper and is working to find new markets at home and abroad. We have the details.

[Pkg]

A greenhouse as large as a soccer field... Bell peppers over ten times bigger than ordinary ones can be found here. This new variety is called banana pepper for its shape resembling the fruit. With a softer texture, banana bell pepper has a sugar content two or three brix level higher than that of most other varieties. A young man in his 30s who began smart farming seven year ago developed this new variety. He visited overseas farms to learn how to grow the new variety. He eventually succeeded in cultivating it last year after lots of trial and error. He aims to harvest 100 tons of the banana bell pepper this year.

[Soundbite] IM CHANG-KYU(BELL PEPPER FARMER) : "I tried this new bell pepper by chance and was impressed by how sweet it is. It's also seedless and more convenient to eat. I decided to begin farming it after concluding that it would be marketable and profitable."

The new bell pepper is nearly twice as expensive as the traditional variety. However, more domestic distribution channels are being developed for it. Recently, it has been exported to Japan.

[Soundbite] LEE KYU-JUN(COUNTY OFFICE OFFICIAL) : "The new bell pepper's market prospect is quite good. In order to improve its quality and increase production, the county office will work hard to establish its farming methods in an organized manner."

The banana pepper is expected to offer new opportunities to domestic bell pepper farmers struggling due to a saturated market.
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